Lead for Demand Generation
Ashley Sims is a data-driven marketing professional that thrives on generating ROI by working closely with the sales and marketing team. As the Lead for Demand Generation at Origami Risk, she heads the team that is responsible for managing and generating demand through digital marketing and content advertising, as well as creating diverse opportunities for revenue and sales. Ashley has been with Origami since 2019 and brings with her a depth of experience in not only demand generation but marketing for SaaS organizations.
Prior to joining Origami Risk, Ashley amassed more than a decade of experience in marketing, sales, and event planning. She has worked with a variety of diverse organizations, from private golf membership sales to on-premise marketing withRed Bull. However, it was in her work with information and cyber security SaaS products that Ashley found her calling by working with the inside sales and product and content marketing teams to generate a pipeline and influence revenue.
Ashley holds a bachelor's degree from the University of Georgia and an MBA in Marketing from Georgia State University.